In digital lending, loan renewals consistently outperform new sourcing on both cost and risk. Renewal-led growth delivers materially higher conversions while requiring minimal incremental spend.
Why renewals are the cheapest acquisition lever
- · Reduce CAC by 60–75% versus NTB sourcing
- · Achieve approval rates of 45–60%
- · Improve repayment performance by 20%+
- · Enable instant pre-approved offers
- · Shorten disbursal TAT by 50%
Renewals convert existing trust into scalable, profitable
growth.
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