𝐍𝐞𝐠𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐧𝐭 𝐃𝐞𝐭𝐞𝐜𝐭𝐢𝐨𝐧 𝐭𝐨 𝐅𝐢𝐥𝐭𝐞𝐫 𝐂𝐨𝐦𝐩𝐚𝐫𝐢𝐬𝐨𝐧-𝐎𝐧𝐥𝐲 𝐁𝐨𝐫𝐫𝐨𝐰𝐞𝐫𝐬

 

A significant share of digital lending traffic comprises rate shoppers and comparison-only users with low funding intent. Negative intent detection models identify behavioral patterns indicating non-commitment before costly onboarding begins.

 

𝐖𝐡𝐲 𝐧𝐞𝐠𝐚𝐭𝐢𝐯𝐞 𝐢𝐧𝐭𝐞𝐧𝐭 𝐟𝐢𝐥𝐭𝐞𝐫𝐢𝐧𝐠 𝐦𝐚𝐭𝐭𝐞𝐫𝐬?

• ·         Reduce wasted acquisition spend by 25–40%
• ·         Improve approval-to-application ratio by 20%+
• ·         Suppress high-churn, price-sensitive cohorts
• ·         Optimize bidding toward conversion-ready users
• ·         Enhance CAC-to-CLTV alignment

 

Filtering non-serious demand preserves capital for economically viable borrowers.

📞 𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐮𝐬: +𝟗𝟏 𝟗𝟏𝟑𝟕𝟐 𝟓𝟔𝟏𝟓𝟎